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Ecommerce Hosting Considerations

by Ted Powell
Web site hosting can be a complex, sometimes, overwhelming undertaking. Determining how much space you need, how much transfer, finding a reliable host, and getting everything online is no simple task. Then add ecommerce to the mix and things become even more complex. This short article will deal with some of those additional complications to finding a host for an online store. All of the same considerations to finding general hosting can be applied to ecommerce hosting; there are simply a few additional ones that need some attention.

BASICS: Disk Space and Transfer

The center of any kind of hosting, ecommerce or not, remains with space and transfer, or traffic. Generally measured in monthly increments, your space and transfer will place a crucial role in determining just what size plan you need. Ecommerce sites will, generally speaking, require more space and transfer of band width than an equivalent sized site without ecommerce. This is due to the presence of the shopping cart upon which the online storefront is based. Shopping cart programs are installed to the account on which they operate, (at your hosting site), requiring space, and their scripts for running the store will require additional transfer to handle customers as they browse, add items to their cart, and check out. Will there be a tremendous amount of extra required by the cart? That depends on how many use the cart and on the cart itself. This is why its best to start small and having a clear upgrade path to handle future popularity.


The choice of shopping carts can be or is a personal one. Those entirely new to ecommerce will probably not have any experience with any specific kind of shopping cart software. There are a number of popular choices, and most hosting companies like “Brainless Hosting” will prove one, and in their case a variety, from which to choose from. It is important to find a shopping cart that suits the individual user, as attempting to change your shopping down the road can be a long process that will, most likely, bring your store down during a transitional period. Don’t immediately jump at the first cart a host offers. Ask if they have demos and try them out. Be sure it’s a program you can learn and use, as it is the primary way you’ll be doing your online business. Even if you have a large business and have a design firm setting up the cart, a rudimentary knowledge of the cart’s processes is highly recommended. Finding the right ecommerce hosting company requires a few additional considerations. Decide on your products, your shopping cart, and then shop for your hosting company. You will need more space and transfer than an equivalent site, but start small with your product selection and your can still save money on your hosting. Find a shopping cart that’s easy for you to use and understand, as switching at a later dare can result in downtime and a lot of work transferring your products. Finally, make sure your host has solid uptime, as an online store that’s down isn’t generating any sales. For a good hosting service check out “Brainless Hosting”, they provide great service and a variety of shopping carts and services built in. More than you would get else where.

About the Author

I have a Degree in Marketing. I have spent 20 plus years in marketing research, product development and the last 10 years perfecting and finding the secrets of making money online. And yes it can be done. But one has to be willing to invest their time and educate yourself. We are a group of family owned companies.

Monday, Jun 9th, 2008