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Hosting Overseas Is It Worth It

by Ivan Ivanovich

No matter where you are located, businesses seem to clamor to host your website. The top hosting positions among these companies are not only hard to award, but hard to define as well. There are simply too many needs to be met for too many different websites to conclusively have ideal criteria for a hosting website. All top hosting contenders do meet standard requirements for standard hosting services, and overseas companies often will meet these needs for a lower price than US or Europe based competitors, but should hosting be outsourced overseas?

Why the Difference in Price
Foreign web hosting offers the same packages as top hosting companies for considerably less cost in most cases. While some overseas companies may simply be offering low rates as a sales ploy, other offer rates that adequately reflect the cost of living in that country. Overhead costs can be tremendously lower in countries such as India or Pakistan, which means the web hosting services can be offered for less.

This makes it difficult to determine the best route for selecting top hosting companies based solely on price. Low prices can be tempting, but there is always the question of quality. Do the budget services offer the same level of service? Like all things, that answer simply depends on the company. Overall, webmasters should not write off or immediately sign up for foreign hosting companies simply based on rates. There are many other determining factors to consider.

Location, Location, Location
Much like real estate, location matters. The closer your server is to your clients, the faster those clients will be able to access your website. Even in a virtual existence, the physical distance between servers and end users can make a difference. Most internet marketers target United States and European citizens, so by hosting halfway around the globe, website response time for target demographics may be adversely affected.

Customer Service
Many foreign companies are highly trained in customer service and are highly respectful of customers and other individuals. Customer, in this case meaning webmasters, care is a top priority for most of these companies as they realize they must work a bit harder than top hosting companies in the United States to garner the same level of respect and reputation.

Having stated that, hosting in countries with different customs as well as time zones can also be frustrating for webmasters. The same problems that complicate any sort of outsourcing affect web hosting as well. Communication gaps, misunderstandings, and difficulty finding a common time to work together, despite the claims of 24/7 service, can all plague individuals outsourcing hosting. These problems, of course, are not a guaranteed byproduct of overseas hosting, but rather should be determined on an individual basis.

Wednesday, Oct 18th, 2006